Waterford's tourism sector has launched its new 'Dive into Waterford' campaign this summer, with six different itineraries for visitors to choose from and a social-media-based photography competition.
The new campaign from Visit Waterford is designed to encourage visitors to uncover the depths of the Waterford they may not have known about.
The team has created six different ‘Dive In’ itineraries for visitors to choose from, featuring pretty coastal villages like Dunmore East, Ardmore and An Rinn, and top destinations like Tramore, Lismore and Dungarvan, and Waterford City.
“We have developed a range of itineraries for visitors to take the opportunity to take a dive into our heritage, our coastline, our food, the wilderness of Waterford, Waterford’s activities and of course Waterford’s luxury offering," said Mealla Fahey, Director of Visit Waterford.
Visit Waterford is also offering visitors a chance to soak up some local culture en route as they launch an all-Waterford summer playlist on the music streaming platform Spotify which celebrates the county’s rich musical culture.
Speaking at the Visit Waterford launch on May 1, Mayor of Waterford City and County Cllr Joe Conway said: “Ireland’s oldest city has enjoyed a range of award wins, from the ‘Best Place to Live’ to, ‘Best Place to Visit’ and more. So now, it is time for Waterford to shine and for visitors, now is the time to visit and take the opportunity to take a ‘dive into’ all that Waterford has to offer.
"We are so fortunate to enjoy a 147km unspoiled coastline, backed by two mountain ranges and the stunning Waterford Greenway connecting it all. There has always been a date in the future when the culmination of enormous investment in Waterford’s tourism product would arrive, and I believe that date has now arrived.”
Pictured in Tramore is Mayor of Waterford City and County Cllr Joe Conway with Visit Waterford members Janet Carey, Lafcadio Hearn Japanese Gardens, Karen Harris Dunmore East Adventure Centre, Emma O’Brien Waterford Treasures and Mount Congreve Gardens Sara Dolan, Chairperson Visit Waterford, Commercial Director Mount Congreve Gardens and Waterford Treasures, Mealla Fahey, Lismore Heritage Centre, Clare Barrett, House of Waterford, Philip Erskine, Granville Hotel, Laura Coffey, Waterford Castle Sinead Corcoran, Tower Hotel, Michael O Neill, Tower Hotel, Paula Halloran, Love2Learn, Louise Prendergast, Viking Hotel, Edel Clancy Lafacdio Hearn Japanese Gardens, Clare Busher O' Sullivan, Visit Waterford. Credit: Patrick Browne
Visit Waterford has also unveiled a brand new social media-based photography competition.
The competition is a photographic celebration of Waterford and encourages photography enthusiasts to discover their creativity and upload photos to social media using the #DiveIntoWaterford hashtag.
“We are delighted to announce a brand new photography competition for Waterford. It is such a picture-perfect destination and we know that there are a great deal of wonderful photographic opportunities for people to dive into capturing images of our historic features, our coastline, our fantastic food, the wilds of Waterford and more," said Sara Dolan, Chair of Visit Waterford.
"It will be wonderful to see the variety of interpretations that will result from the #DiveIntoWaterford photography competition this summer.”
To enter, post a photograph to Instagram, X or Facebook and tag @VisitWaterford. Make sure to use the #DiveIntoWaterford hashtag and post your image before August 31, 2024. Entries will also be accepted by emailing: photos@visitwaterford.com.
Finalists will be selected at the beginning of September and asked to submit a high-resolution copy of their image via email, along with their details. The top 30 images will be posted on Visit Waterford's Facebook page for a public voting period to select the winning image for the 2024 Visit Waterford photography competition.
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In addition, the finalist’s images will be hosted in a public exhibition at Mount Congreve Gardens in Waterford in September 2024 where the finalists will be invited to an occasion and the winner will be announced. The exhibition will also be hosted online at VisitWaterford.com
The winner will also be awarded a wonderful overnight stay at Dooley’s Hotel in Waterford plus a day out for themselves and three of their friends so that they can dive into all that Waterford has to offer. They will be treated to a tasty and adventurous day out in Waterford beginning in the City with Freedom of Waterford passes from Waterford Treasures, followed by brunch at The Stables Cafe, a jaunt to Tramore to enjoy access at the Lafcadio Hearn Japanese Gardens, followed by an adrenalin filled afternoon at The Dunmore East Adventure Centre and rounding off the day with a delicious dinner at East Pier in Dunmore East.
For further details on the photography competition, and full terms and conditions, see www.VisitWaterford.com.
Travel information, ‘Dive Into Waterford’ itineraries and an events guide can also be found on the website and also are available on social media via @visitwaterford.
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