Ireland's national treasure Sudocrem has launched in America Sudocrem USA
Sudocrem® Diaper Rash Cream, the number one selling diaper cream in Canada and the UK and one of Ireland’s national treasures, has arrived in the US and into the homes of millions of American families.
Speak to any Irish parent or grandparent and the chances are they've got Sudocrem®’s iconic grey tub of diaper cream ready to hand.
Developed by Irish pharmacist Thomas Smith in 1931, Sudocrem® has been soothing families for over 90 years and has grown to become a favorite with parents across the globe, with a staggering 35 million pots sold every year!
Often called the “Swiss Army Knife of skincare” due to its versatility Sudocrem® can be used on cuts and grazes, acne, eczema, sunburn, minor burns, bedsores, and chilblains. In fact, it’s so effective that Sudocrem®’s formula has remained unchanged since its creation.
Clinically proven to soothe, heal, and protect, Sudocrem is suitable for a whole range of skin complaints:
- diaper rash
- acne
- eczema
- cuts and grazes
- sunburn
- minor burns
- chilblains
A water-repellent base forms a protective barrier, helping to stop any irritants from coming into contact with the skin while also containing a mild local anesthetic to help ease pain and irritation
Sudocrem®
Dave Walt, CEO Leda Innovations USA Inc. who are bringing Sudocrem® to American shelves says, "This is a very exciting time in the history of Sudocrem®. It’s rare that a product remains unchanged and is used not just by mothers and grandmothers but also by great-grandmothers.
"In a world where companies are launching new products, it is testimony to Sudocrem®’s effective formula as a skincare and baby care product that it is still going strong after 90 years and we’re delighted to bring the iconic product to the US.”
Sudocrem® is available to purchase on Amazon and you can find out more information on Sudocrem®'s website. You can also keep up with their launch in the US by following them on TikTok.