Barry Keoghan waxes poetic about Squarespace, a website-building platform, in a new Super Bowl ad that was filmed in Co Clare and unveiled on February 4.

Starring Oscar-nominated Dublin native Keoghan, the 30-second spot titled "A Tale As Old As Websites" will air between the first and second quarters of Super Bowl LIX on Sunday, February 9.

The spot marks Keoghan's first time appearing in a Super Bowl ad, and Squarespace's 11th appearance during the Super Bowl.

Announcing its new Super Bowl ad on Tuesday, Squarespace said: "Set in a bygone era in Ireland, the humorous tale showcases how Squarespace's intuitive tools allow everyone – no matter the time or place – to turn their ideas into reality.

"As Barry spreads the Squarespace word across the countryside, he inspires established businesses like Daly's Bar and aspiring entrepreneurs like the Shepherd to elevate their digital presence and expand their reach with a beautiful and intuitive website."

You can watch Barry Keoghan in Squarespace's Super Bowl ad "A Tale As Old As Websites" here:

"I'm a very proud Irish lad," Keoghan said in a statement, "so bringing this campaign to life with Squarespace and shooting it against the beautiful backdrop of Ireland was incredible.

"Squarespace has always made incredible advertisements with such top tier filmmakers, actors and actresses, so to have a chance to work with Steve Rogers and the amazing crew and people was special.

"Steve has done a brilliant job showcasing Squarespace in a very slick and cool narrative and I am excited for people to see.

"It also gave me a chance to work with a donkey again too!"

SQUARESPACE
🙏🏻🚪 pic.twitter.com/DO3ZC6WWW6

— Barry Keoghan (@BarryKeoghan) February 4, 2025

Squarespace noted on Tuesday that beyond its 30-second Super Bowl game-day ad, its new campaign includes an extended version of the spot, additional shorts of Barry helping local businesses get online, and "Barry and Mosley," a comedic film in which Barry helps create a website for his co-star, Don Mosley. 

You can watch Barry Keoghan's in Squarespace's extended Super Bowl ad here:

Squarespace's "Barry and Mosley" spot has racked up nearly 6 million views on YouTube since being published on January 30.

"What a darlin Mosley ..." Keoghan said on X, sharing the charming Squarespace commercial.

What a darlin Mosley..
Good aul tale of SQUARESPACE ☘️ 🫏 @squarespace #squarespacepartner pic.twitter.com/uKZEYF7StI

— Barry Keoghan (@BarryKeoghan) January 30, 2025